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July 2011 - Newsletter Online business vs Traditional business
According to Wikipedia, Online Business, commonly referred to as "eBusiness" or "e-business", or an internet business, may be defined as the application of information and communication technologies (ICT) in support of all the activities of business. Commerce constitutes the exchange of products and services between businesses, groups and individuals and can be seen as one of the essential activities of any business. Electronic commerce focuses on the use of ICT to enable the external activities and relationships of the business with individuals, groups and other businesses.
Traditional business is an organizational entitywhich is often thought of as a store, restaurant or agency and is designed to provide consumer goods or services. Traditional businesses are all about huge transactions in order to pay off bills, salaries and also get owners' worth in investment. As an owner, traditional businesses may be very profitable; however, it is important to note that about 60% fail early on in the process due to the high fees involved in running and marketing the business brand.
The major difference of both business models are the use of latest technology and Internet to promote their company and product online. Leveraging the latest technology not only increasing the efficiency of marketing campaign, it does also create a better and greater impact as it could include reach more targeted audience. Distributing flyers and brochure to company is not as efficient as sending email marketing or fax marketing to all the targeted company.
The use of latest technology not necessarily increasing the business cost as a lot of business owner might have a wrong perception. Using the correct tools and right approach sometimes can even achieve the same business purpose without incurring any cost. Using a business oriented portal is the easiest way to achieve so. You can increase your online exposure for company, product & job for free beside depending on the mouth-to-mouth approach.
In additional, business requires reputation. It doesn't matter to be offline or online reputation. Posting your information online, sharing your product information, using social media, search engine submission, and search engine optimization could also help you to increase your online reputation for free. Even it is free, it does require a small amount of time to build it up. Nothing comes free if you did nothing.
You could start your first move to transform your traditional business approach to online business approach today. Start and Register yourself at http://www.allcompanyonline.com
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